celebrity endorsement
Celebrity endorsement refers to a marketing strategy in which a well-known or popular person, usually from the entertainment industry, publicly promotes or supports a product, brand, or service, thus leveraging their fame and influence to enhance its reputation and increase consumer interest and sales.
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Similar Concepts
- argument from celebrity endorsement
- brand ambassadors
- celebrity appeals
- celebrity branding
- celebrity endorsements
- celebrity influence
- celebrity partnerships
- celebrity spokespersons
- celebrity testimonials
- endorsement deals
- expert endorsements
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