influencer marketing
Influencer marketing refers to a type of marketing strategy where brands collaborate with individuals who have a large and engaged online following, known as influencers, to promote and endorse their products or services to their audience.
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Related Concepts (3)
Similar Concepts
- advertising influence
- celebrity influence
- content marketing
- digital marketing
- digital marketing and cultural influence
- fashion influencers
- guerrilla marketing
- influencer appeals
- media influence
- social media and cultural influence
- social media endorsements
- social media influence
- social media influencers
- social media marketing
- viral marketing