non-price competition
Non-price competition refers to the marketing strategies and tactics employed by businesses to differentiate their products or services from competitors without primarily relying on adjusting prices. This includes emphasizing quality, branding, advertising, customer service, innovation, and other value-added factors to attract customers and gain a competitive advantage.
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Related Concepts (1)
Similar Concepts
- competition and contests
- competitive rivalry
- competitor analysis
- cooperative competition
- corporate competition
- economic competition
- imperfect competition
- inadequate market competition
- inter-group competition
- intergroup competition
- market competition
- monopolistic competition
- non-competitive behavior
- non-rivalry
- product competitiveness