public opinion and social norms
Public opinion refers to the collective beliefs, attitudes, and perspectives held by the general population on particular issues or topics. It represents the dominant view or sentiment within a society at a given time. Social norms, on the other hand, are the unwritten rules and expectations that guide behavior in a given social group or community. They dictate what is considered acceptable or unacceptable behavior, shaping individuals' actions and influencing societal standards.
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