public opinion and consumer behavior

Public opinion refers to the collective attitudes, beliefs, and views held by a group or population regarding a particular issue, event, or entity. It represents the general sentiment of the public and can be influenced by factors such as information, media, personal experiences, and social interactions. Consumer behavior, on the other hand, relates to the actions, decisions, and patterns displayed by individuals or groups when purchasing or using products or services. It encompasses factors like motivations, preferences, needs, and external influences that help shape purchasing choices and consumption habits. In summary, public opinion refers to the overall mindset and perspective of the public, while consumer behavior focuses on the actions and decisions made by individuals or groups when engaging in consumption-related activities.

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